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Associated Bank to close branch at Hudson's County Market, 12 in Wisconsin and Illinois

Associated Bank said Wednesday it plans to close another 10 branches in Wisconsin and two more in Illinois. Among those on the list is the Hudson Associated Branch located at Hudson County Market, 2310A Crest View Drive.

Green Bay's Associated, the largest bank based in Wisconsin, said in a Milwaukee Journal-Sentinel report that customer banking trends and the closeness of the branches to other Associated locations makes the branches expendable.

The move comes on the heels of the closing of 21 branches in Wisconsin, Illinois and Minnesota earlier this year.

"Industry wide, customer banking habits have continued to shift toward online, ATM, mobile banking, phone and other electronic means," said David Stein, executive vice president for retail banking. "As a result, branch traffic in many cases has been declining, making it increasingly difficult to continue to operate branches that are in close proximity to each other."

Associated said each of the targeted branches averages about a two-mile drive from another Associated location. It said customers will be notified of the changes by mail. The branches will close early in the first quarter of 2013, the bank said.

Associated will have 170 branches in Wisconsin after the just-announced consolidation.

The number of employees affected wasn't immediately available, but Associated said it is working with them through the transition and that many may be able to transfer within the organization.

The branches set for closing include: Wausau Rivers Edge, 205 Central Bridge St., Wausau; Sheboygan South, 3007 S. Business Drive, Sheboygan; Appleton College Avenue, 926 W. College Ave., Appleton; Manitowoc Harbortown, 4140 Harbor Town Lane, Manitowoc; Eau Claire Southtowne, 4217 Southtowne Drive, Eau Claire; Oshkosh West, 491 S. Washburn St., Oshkosh; Hudson County Market, 2310A Crest View Drive, Hudson; Hammond, 915 Davis St., Hammond; Ledgeview, 510 Redbird Circle, De Pere; Saukville, 135 S. Mill St., Saukville; Peoria Knoxville, 4242 N. Knoxville Ave., Peoria, Ill.; and Lindenhurst, 1914 E Grand Ave., Lindenhurst, Ill.