Larson's brush with eternity changed his whole life and may change yours
By all accounts Joel Larson loves life. He grew up across the street from E.P. Rock School after moving to Hudson in the second grade from South Dakota. At Hudson High School he was a three-season athlete, playing football, basketball and tennis.
"I played a lot of football," said Larson. After graduation in 1978 he continued his studies earning a degree from the UW-La Crosse in recreational administration and parks management.