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Rally at the Rack: Nordstrom Rack opens at Woodbury’s CityPlace

A crowd of people wait for the doors to finally open at the new Nordstrom Rack on April 6, 2017 at Woodbury's CityPlace. Photo by Youssef Rddad1 / 6
The Woodbury Nordstrom Rack includes an open design, allowing customers to see each department from most parts of the store. Photo by Youssef Rddad2 / 6
About 200 people attended Nordstrom Rack's Woodbury grand opening. The event included food, music, prizes before the doors opened at 9 a.m. Photo by Youssef Rddad3 / 6
Nordstrom Visual Manager Melissa Beyl carefully chooses accessories to accompany a mannequin's outfit. (Bulletin photo by Youssef Rddad)4 / 6
Chelsea Rosemann of Woodbury was Thursday's lucky winner. She won a $1,000 shopping spree at Nordstrom Rack and had the whole store to herself before the doors opened to the public. Photo by Youssef Rddad5 / 6
"I've never won anything before," said Chelsea Rosemann (center) of Woodbury, who won a $1,000 shopping spree during Nordstrom Rack's CityPlace opening April 6, 2017. Photo by Youssef Rddad6 / 6

The doors to Nordstrom Rack have finally opened in Woodbury

On Thursday morning, about 200 early morning shoppers rallied in front of the store, eager to be among the to set foot inside the east metro's first Nordstrom Rack when the doors opened at 9 a.m.

CityPlace’s newest addition also held a grand opening event for its fourth Twin Cities store an hour before opening.

The event included music, food and 30 gift card giveaways worth $100.

But the top prize went to Chelsea Rosemann of Woodbury who won a $1,000 shopping spree before the store opened to the rest of the public.

As she walked down the aisles, Rosemann was at times at a loss for words. "I've never won anything before," she said.

With the 25,600-square-foot store to herself for about 40 minutes, she said she planned to buy items for her recently purchased home. “And a new purse too,” she said while weighing her options.

Last summer, the Seattle-based chain announced plans to open a Nordstrom Rack in Woodbury. “The Rack” is a scaled down version of the company’s full-line stores and sell deeply discounted items.

Located at northeast corner of Radio Drive and Hudson Road, the Woodbury store includes an open space design, which allows customers to see each department in most parts of the store.

Departments include men and women’s shoes, clothes and accessories, as well as children’s and household section.

Customers can also scan items using Nordstrom’s mobile app if, for example, the store doesn’t have the right-fitting size or color. Customers can then order items online.

Near the dressing rooms is an area where customers can charge their mobile devices and take a break from shopping.

Nordstrom Rack is among the first of several new openings this year at the 100-acre CityPlace. Other openings this spring include anchor tenant Whole Foods, Sierra Trading Post and La-Z-Boy Furniture.

Nordstrom operates three Rack stores in the Twin Cities metro with locations in Maple Grove, St. Louis Park and in the Mall of America. The company also runs two full-line stores in Minnetonka and the Mall of America.

The Woodbury location employees about 50 people, compared to several hundred at the full-line stores.

Nordstrom Rack's hours are 10 a.m. to 9 p.m. Monday through Saturday and 11 a.m. to 6 p.m. Sundays in Woodbury.